When comparing response to our advertising, it quickly became apparent The Dental Trader was generating the bulk of the calls, which is why we have continued advertising in The Dental Trader.

Punjabi Dental Society has been inserting Continuing Education registration forms in The Dental Trader for years. It is far more cost effective than direct mail and generates tremendous response. I would recommend The Dental Trader to anyone using direct mail marketing to reach California dentists.

If you’re targeting California dentists you can’t beat the cost or coverage of The Dental Trader. Bruce Carter is a joy to work with and is always perceptive and informative about what’s going on in this market. The Dental Trader is the finest publication of its kind.

I would like to thank The Dental Trader and their staff for publishing an effective excellent marketing tool which continues to help this semi-retired dentist to find jobs. Every time I place an ad, for the price of a large sausage pizza, I get between 12 and 20 job offers for months to follow. Mamma Mia!

When we sent our display ad to Bruce at The Dental Trader, he told us he “hated it” and advised us to change it completely…which we did. Days after our first ad hit we were receiving lots of calls. We are very satisfied with response to our advertising in The Dental Trader and the personal service we received. It’s clear Bruce cares about his advertisers’ success.

In marketing our continuing education courses, USC School of Dentistry has found The Dental Trader to be an effective and affordable alternative to direct mail campaigns.

I just wanted to take a minute to tell you that, as a practicing dentist, I really appreciate your service to dentistry through your publication. Over the years I have referred many dentists on internet forums to your publication when they were either looking for equipment or services or to sell their used equipment. Our dental society has also utilized your publication with great success in promoting events and plan to continue this in the future.

I hope you reap an appropriate amount of reward for this service to all of us dentists in California.

The Dental Trader has been the single most cost-effective advertising I have ever done. When it comes to getting the message about our services in front of a large audience of dentists in the mood to buy, the Dental Trader is the place to invest your advertising dollar.

We receive a significant number of calls from Dental Trader readers each month and feel that our investment with them is well worth the money!

The Dental Trader is an excellent medium for all advertisers to reach the dental community at a reasonable price. California Practice Sales has been working with Bruce Carter for over 20 years and couldn't be happier! The Dental Trader has been a great advertising success for us!

My advertisement generated three responses on the first day it was posted on the Dental Trader website. With the immediate success, I discontinued my ad before it appeared in the printed edition

Our company built a free standing commercial office building and advertised the "Space For Lease" opportunity to dentists in The Dental Trader. With the help of The Dental Trader, our space is filling up quickly, Thank you Dental Trader!

One of the many benefits of continuous advertising is that your name becomes so recognized, that you not only get calls from Dentists who need your services, but also referrals from Dentists that you have never worked with. When I follow-up with the referral source I am always amazed to hear that, "Yes Mr. Caudill, I have seen your advertising for years but have not needed your services to date, but a colleague of mine did, so I referred him to you." The Dental Trader makes it happen, thanks Bruce!

The Dental Trader has proven itself in more ways than one in our business; we look forward to continue our business relationship for many years to come.

I placed a reader ad at dentaltrader.com seeking staff for my practice. The ad had been on The Dental Trader website for only ten minutes when I got the call that filled the position. I tell my colleagues, "If you want results…advertise in The Dental Trader! It works!!"

We love the Dental Trader - best source for advertising we could find. No one compares to the Dental Trader for such good results.

To whom it may concern:
The Dental Trader sells, has unequalled readership, makes people more attractive and should get a Nobel Peace Prize for Dental Excellence.

Just a note to let you know that I am happy to advertise in your dental periodical and am enjoying tremendous success from the front cover, back cover and full page ads over the last several months in both Northern and Southern California editions. I especially enjoy your staff's professional and courteous expertise as well as their handling of ad changes (sometimes last minute!), graphic suggestions and artwork, etc. Keep up the good work.

The knowledgeable assistance provided by the Dental Trader in creating advertising that reaches the right target market has been very helpful and the response has been great. I have found that the advice and input of the staff at the Dental Trader has been invaluable. And to top it off, the cost effectiveness of the advertising in the Dental Trader for the coverage provided cannot be matched by any other publication.

The Dental Trader has been the most efficient and cost effective means of marketing programs and products to the dentists of California.

Anyone who's anybody must be in the Dental Trader.

Given our 20+ years of practice brokerage experience and the thousands of successful transactions handled, we have tried numerous marketing ideas. We find The Dental Trader works! It is the premiere source for serious buyers to consider a variety of dental practices currently for sale throughout California. It neatly provides a one-stop shopping Mecca -- a grand source of suppliers, retailers, labs, lenders, practice brokers and other advisers to the healthcare field.

The Dental Trader is the only source we use to place ads. Recruiting new clients is a breeze knowing how wide the circulation of the paper reaches throughout California. They are very friendly, responsive, and don't hesitate to go the extra mile for us.

We consider the Dental Trader to be of the highest quality and the most professional publication of its kind in the dental field. As a dental practice brokerage, we have found that the Dental Trader provides us with incomparable readership coverage and yet it is cost effective. Our marketing in the Dental Trader has unquestionably been largely responsible for the continued growth and success of our company, San Diego Practice Sales. Additionally, Bruce Carter has been very helpful and insightful, and is always a pleasure to work with.

The Southern California Academy of General Dentistry has found The Dental Trader to be an effective and affordable way to distribute seminar registration forms to California dentists. Response to our inserts (loose fliers) into the Trader has exceeded our expectations.

We have been doing business with Bruce Carter for over eight years. Bruce has always gone the extra mile whenever we needed his assistance. We chose The Dental Trader because we knew he would provide an excellent publication and continue his superior customer service.

The Dental Trader magazine has rocketed into remarkable popularity, becoming the publication that dentists read first and where CEU providers like us receive the biggest bang for our marketing buck.

D & M continues to break sales record after sales record.... Many of our sales leads come from our Dental Trader display ads and reader ads. Do we believe in the Dental Trader? You bet we do! We wouldn't run our business without it!

This is the first time I've used The Dental Trader Online Ad Board. I was pleasantly surprised to have several contacts within the first week. So I am very happy with the results obtained by using The Dental Trader. Thanks again!

Using The Dental Trader has been a great savings and good success for my company, Diversified Dental & Upholstery.

I have known Bruce for what seems like forever. (I have been in the dental industry for 30-years.) Bruce has always had a good pulse on the marketplace. I use him as a strategist and always get good feedback. He has always been a valuable resource!